The month of May is the most important health-related month of the year, loaded with key opportunities to generate content for your website and social media accounts as well as end-caps and in-store displays:
o Arthritis Month: Feature an end-cap with quality supplements and internal and external options to relieve joint pain.
o Better Sleep Month: Feature therapeutic pillows, herbs, melatonin, and other natural alternatives to a good night’s sleep on an end-cap or display.
o High Blood Pressure Awareness Month: Place signs throughout your store reminding customers to have their blood pressure checked at the pharmacy.
o Skin Cancer Awareness and Prevention Month: Get your sun care end-cap ready! Highlight sunscreens, lip balm, aloe, vitamin D, moisturizers, and sunglasses with UV protection.
o The month is also recognized as Healthy Vision Month, Osteoporosis Awareness Month, and Lyme Disease Awareness Month. Consider adding a small, business card-sized sign to
appropriate vitamins, supplements, and bug sprays to highlight your pharmacist recommended products.
